In 2008 the Luna Group celebrates 32 years since the founding of BC International in 1976 by entrepreneur, Barney Esterhuyzen.

A keen entrepreneurial spirit and firm ethical standards defines Luna Group.
Vision, excellence and loyalty are embraced as it's core values.

Luna's business journey over the past 3 decades maps diverse industries and from it's base in South Africa conducted business operations in Europe and Australia, at stages employing up to 750 people with stock exchange listing in South Africa and Europe.

Hard work at the coalface of business toned the intellectual capital of the group. It gained practical experience of the risks, sacrifices and rewards associated with the growth of entrepreneurial businesses.

Some Milestones

1976 - 1985 Various trading and industrial business established
1985 - 1997 PSM Group, various media & leisure companies established
1995 Rugby World Cup in South Africa - PSM commercial agent - Redevelopment of various stadiums in South Africa, incl Newlands, Ellis Park, Loftus Versveld etc.
1997 SAIL - JSE main board listing
SAIL media established. Pro Range established.
1998 Acquire joint controlling stake in Blue Bulls rugby. Proceed to acquire strategic stakes in various other sports teams in South Africa
1999 Luxembourg Stock Exchange listing (secondary)
Richemont Group (later Venfin) took up an equity in Luna Corporation.
2000 Sail expands internationally. Invest in Sportal Australia amongst other international ventures.
2001 - 2002 Luna Corporation shareholding unbundled and Luna Group incorporated.
SAIL acquire Vodacom Sport and Entertainment.
2003 Luna Group divests from SAIL and SAIL de-listed.
2004 Investment in Hepro
2005 Investment in DigiCore Holdings Limited.
[www.Digicore.com]
Vuka Brand established.
2006 The first VUKA store opened in February in the Western Cape, which has grown to 95 outlets and dealers by June 2007.
[www.vukascuta.com]
2007 Titan Securities take an equity stake in Luna Group.




Inception:
Turning plans into real business, maximize scarce capital, fighting for revenue and surviving unexpected challenges.

Growth:
Seeking the industry profit zones, changing the rules and dealing with the serious risks of rapid growth. Acknowledging and fixing mistakes – quickly.

Corporatization:
Turning a single owner centralized business into a corporation, decentralizing decision-making and installing effective corporate processes. Pulling together a management team with specialized industry expertise.

Brands:
Creating, developing and building strong corporate and consumer brands.

Capitalization:
Raising capital, debt and achieving optimal gearing levels for the business.

Institutionalization:
The benefits and risks of attracting institutional investors. Major industrial groups, major financial institutions, international investors, private equity funds and venture capitalists, were all at various stages investors in or with the Group.

Internationalization:
Developing a wide international network and dealing with the risks associated with investing in the international market (in particular Europe and Australia), converting locally successful business models for application in offshore markets and appreciating the business impact of international cultural differences.

Stock Exchange Listing:
Benefiting from the prestige of and access to the public capital markets, whilst dealing with the impact of opening every material business decision, success and mistake to the harsh light of public and media scrutiny. (Johannesburg Stock Exchange and Luxembourg Stock Exchange listing of LUNA Subsidiary –Southern African Investments Limited or SAIL Group Limited.)

Empowerment andTransformation:
Particularly in the South African environment, the important process of black economic empowerment and employment equity. The Group gained first hand experience of the do’s and don’ts of effective empowerment that works.

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